Job Details

📌 Job Title: Marketing Specialist
🏢 Company: dotsure.co.za
🆔 Reference Number: BH-428
💼 Employment Type: Permanent
💰 Salary: Market Related
📍 Location: George, Western Cape

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Company Overview

Dotsure is South Africa’s leading pet insurer, protecting pets and their owners with purpose-driven services. The company prioritizes meaningful engagement over generic advertising, delivering campaigns that connect with customers across digital and offline channels.

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Job Overview

Dotsure is seeking a Marketing Specialist to lead integrated marketing campaigns from strategy to execution. This mid-level role is hands-on, requiring strong project management, campaign execution, brand stewardship, event coordination, and partnership marketing skills.

You will ensure campaigns are delivered on time, on brand, and with measurable impact while collaborating across teams and external partners.

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Key Responsibilities

Campaign Execution

• Manage end-to-end marketing campaigns
• Translate strategy into actionable plans
• Ensure campaigns launch on time and meet brand standards

Briefing & Coordination

• Create detailed creative briefs
• Coordinate internal teams and external partners
• Review outputs for accuracy and brand alignment

Brand Management

• Act as brand custodian across all touchpoints
• Maintain messaging, tone, and visual identity consistency
• Support ongoing brand development initiatives

Events & Activations

• Plan and execute brand activations, sponsorships, and events
• Manage logistics, suppliers, and on-the-ground delivery
• Track event outcomes and identify improvements

Partnerships

• Support co-marketing initiatives
• Manage relationships with partners and vendors
• Identify opportunities to expand brand reach

Reporting & Insights

• Track and analyze campaign performance
• Provide recommendations for optimization
• Collaborate with data teams for insights

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Qualifications

Education

• Post-matric qualification in Marketing, Communications, Business, or related field

Experience

• 3–5 years in marketing, campaign execution, or brand coordination
• Exposure to events, activations, or partnership marketing

Skills

• Project and campaign management
• Brand management and consistency
• Stakeholder coordination
• Event planning and execution
• Reporting and analytics tools
• CRM or marketing platforms (advantageous)
• Microsoft Office proficiency
• Excellent communication skills

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CV Tips

• Highlight end-to-end campaigns managed, with KPIs and outcomes
• Showcase project management and stakeholder coordination
• Include events, activations, and partnership initiatives
• Mention analytics, CRM, or digital tools used
• Emphasize attention to brand consistency and quality

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Benefits of Joining Dotsure

• Permanent mid-level role with career growth
• Competitive salary and benefits
• Purpose-driven, pet-focused brand
• Collaborative and dynamic marketing environment
• Exposure to integrated marketing campaigns across digital and offline channels

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Company Policy

Dotsure follows fair recruitment practices and is committed to equal opportunity employment. Selection is based on merit, skills, and alignment with the role’s requirements.

Apply now to join Dotsure and make an impact in pet-focused marketing!