JOB DETAILS

🧑‍💼 Job Title: Digital Media Planner – Client Management
🏢 Company: Publicis Groupe
📍 Location: Johannesburg, Gauteng, South Africa
⏰ Employment Type: Full Time
🗂 Experience Level: Intermediate
🌐 Work Type: On-Site
🆔 Job Requisition ID: 135181

COMPANY OVERVIEW

Publicis Groupe is a global leader in marketing, communications, and digital transformation services. The company focuses on connecting creativity, technology, and data to help clients achieve measurable results and high-impact campaigns. With a culture of innovation and collaboration, Publicis Groupe provides employees the platform to grow professionally while delivering exceptional client solutions.

JOB OVERVIEW

The Digital Media Planner is responsible for the effective operational management of digital campaigns across multiple platforms. You will act as a bridge between strategy, campaign management, and creative teams to ensure campaigns are delivered on time, within budget, and meet client KPIs.

This role requires strong organisational skills, attention to detail, and the ability to optimise campaigns for maximum ROI while maintaining alignment with strategy and creative deliverables.

KEY RESPONSIBILITIES

Implementation Plans

Build and maintain implementation plans aligned with strategic objectives and KPIs
Update plans in response to client, creative, or media optimisation changes
Flag discrepancies in creative, budget, timing, or KPIs immediately
Load bookings using Publicis Starscape tool

Campaign Management & AdOps Alignment

Brief implementation plans into PowerHub tool and monitor campaign performance
Track daily spend and ensure campaigns stay within budget
Implement optimisation suggestions to improve campaign performance
Deliver proof of flighting to clients within 24 hours of campaign launch

Tracking, Tagging & Taxonomy

Ensure correct tracking tags are requested and QA tested
Verify taxonomy and tagging compliance across campaigns

Creative Agency Alignment

Manage creative deliverables in line with implementation plans
Flag delays and ensure all creative meets brand requirements and deadlines
Pre-check all assets and communicate any irregularities within 4 hours

Strategy Alignment & Reporting

Align implementation with campaign strategy
Provide interim and post-campaign reports with accurate data, benchmarks, and insights
Track spend, optimisation, creative delivery, and provide recommendations

Buying & Billing

Collate invoices, check flow-plan actualisation, and prepare billing packs

QUALIFICATIONS

Education & Experience

Experience in cross-platform digital campaign management and implementation planning
Strong ability to work accurately and efficiently under tight deadlines

Skills

Attention to detail and organisational skills
Ability to analyse campaign performance and provide optimisation recommendations
Strong communication and stakeholder management skills
Familiarity with media planning and campaign tools such as Starscape and PowerHub

CV TIPS

Highlight experience managing multi-platform digital campaigns
Include examples of campaign optimisation and ROI improvement
Demonstrate familiarity with campaign management tools and tracking
Show attention to detail and ability to handle multiple tasks simultaneously

BENEFITS

Work with a globally recognised marketing and media group
Gain exposure to high-profile clients and cross-platform campaigns
Collaborate with strategy, creative, and campaign management teams
Professional development opportunities in digital media and marketing
Structured reporting and optimisation training to enhance career growth

COMPANY POLICY

Publicis Groupe is an equal opportunity employer. Employment decisions are made without discrimination based on race, gender, disability, religion, sexual orientation, age, or any legally protected characteristic. Publicis Groupe fosters diversity, inclusion, and a collaborative workplace where employees are supported and empowered to deliver their best work.

To apply for this job please visit careers.publicisgroupe.com.