Marketing Manager at The Baxter Healthcare, Apply now!

Job Details

📍 Location: Fairland, Johannesburg, Gauteng, South Africa
🏢 Company: Baxter Healthcare South Africa (Pty) Ltd
💼 Job Title: Marketing Manager
🆔 Reference Number: JR – 200644
📄 Employment Type: Full-Time Permanent
🏠 Workplace Type: On-Site
🛠 Department: Marketing

Company Overview

Baxter International is a global healthcare company focused on life-saving and life-sustaining products. Founded in 1931, Baxter supports healthcare professionals and patients through innovation in pharmaceuticals, medical devices and hospital products.

In South Africa, Baxter Healthcare provides solutions across clinical nutrition, medication delivery and pharmaceutical products, helping hospitals and healthcare institutions improve patient outcomes.

Job Overview

Baxter Healthcare South Africa is looking for an experienced Marketing Manager to lead the Clinical Nutrition, Medication Delivery and Pharma portfolio within its Hospital Products division.

The successful candidate will develop and execute marketing strategies, oversee product launches, manage stakeholder relationships and drive growth across the hospital market. This role is ideal for a strategic healthcare marketing professional with experience in pharmaceuticals and hospital product management.

Key Responsibilities

• Develop and implement strategic marketing plans for the Clinical Nutrition, Medication Delivery and Pharma portfolio.
• Lead product lifecycle management for hospital-focused pharmaceutical products.
• Define pricing strategies, positioning and portfolio priorities.
• Develop integrated marketing campaigns targeting physicians, pharmacists and hospital administrators.
• Support congresses, symposia and medical education events.
• Monitor market trends, competitor activity and hospital procurement processes.
• Build business cases for new therapy areas and growth opportunities.
• Work closely with Sales, Medical Affairs and Government Affairs teams.
• Support hospital formulary inclusion and tender success.
• Drive the use of digital marketing tools including webinars and omnichannel platforms.
• Monitor and optimise digital campaign performance and KPIs.
• Build relationships with key opinion leaders, hospital decision-makers and procurement officers.
• Ensure all activities comply with internal policies, ethical standards and local regulations.
• Manage agencies and external vendors to ensure cost-effective delivery.

Qualifications

Education

• University degree in Pharmacy, Life Sciences or Marketing.
• MBA will be advantageous.

Experience

• Minimum of 3 years’ marketing experience within the pharmaceutical industry.
• Previous experience with hospital products is preferred.
• Proven experience in product launches and lifecycle management.
• Strong understanding of hospital procurement and tender processes.

Skills

• Strong strategic planning and analytical ability.
• Excellent communication and stakeholder management skills.
• Leadership and team collaboration ability.
• Knowledge of CRM systems and analytics tools.
• Ability to manage multiple projects and priorities.
• Strong presentation and business case development skills.
• Fluent in English.
• Willingness to travel frequently.

CV Tips

To improve your chances of being shortlisted, tailor your CV to show your experience in pharmaceutical marketing and hospital product management.

Your CV should include:

• Experience with healthcare, pharmaceutical or hospital product marketing.
• Product launch and lifecycle management achievements.
• Examples of successful campaigns, growth in market share or improved sales performance.
• Experience working with healthcare professionals, procurement teams or hospital administrators.
• Knowledge of CRM systems, digital marketing tools and analytics platforms.

Include measurable achievements where possible, such as increased product sales, successful tender awards or improved campaign performance.

Benefits of Joining the Company

• Work for a respected global healthcare company.
• Opportunity to contribute to life-saving and life-sustaining healthcare products.
• Access to career development and professional training.
• Collaborative work environment with cross-functional teams.
• Employee health and well-being benefits.
• Paid time off and volunteer opportunities.
• Opportunity to work on innovative healthcare and hospital projects.

Company Policy

Baxter International is an equal opportunity employer and considers all applicants without discrimination based on race, gender, age, disability, religion or any other protected status.

The company supports reasonable accommodation for candidates with disabilities during the recruitment process.

Baxter also warns applicants against recruitment fraud and advises candidates not to share personal or financial information with unofficial recruiters.