Purpose of the Role
To sell and promote Heineken Beverages' Brand portfolio by creating brand awareness and building brands in line with strategic objectives
Key Responsibilities
Maintaining and developing relationships with existing and new customers.
Achieve monthly sales targets through new business and upselling current customers.
Use data to inform customers' understanding of which products can help them reach their goals and how to achieve this.
Identify and pursue new business opportunities and maintain a healthy pipeline for future deals.
Present products to customers in a professional and knowledgeable manner
Conducting market research to keep up to date with industry trends and competitor activity.
Build and maintain a strong brand image.
Communicate and collaborate with other members of the sales and marketing team.
Drive and maintain Accessibility, Affordability, Availability and Activation
Run price driven promotions.
Maintain call strike rate in accordance with targets.
Share and implement new ideas regarding sales and improving effectiveness of the sales teams and/ or the effectiveness of marketing activities.
Take responsibility for personal improvement and skills development
Job Requirements
A bachelor's degree in Sales, Marketing, or a related field is preferred. Relevant industry training and certifications are an advantage.
A minimum of 3 years of sales experience
Relevant experience within the Alcoholic Beverage or broader FMCG industry would be preferable.
Proven track record of meeting or exceeding sales targets
Numerical and business acumen experience
High levels of energy, persistence, drive as well as a sense of urgency.
The ability to work optimally in a high performance and competitive environment.
Ability to plan realistically and take action to deliver on time.
Excellent negotiating skills to gain commitment to solutions by using your influencing and networking skills.
Have a passion for customer service by making clients and their needs a primary focus.
Strong analytical and problem-solving skills.
High versatility to adapt to changing environment.
Ability to effectively manage customer relationships